Nike Tech Craft Montebelluna prduction

Building a football boot is still a process where the human hand has it's influence, specially in Nike's small factory in Montebelluna (Italy). Join as in the production process of the Tech Craft pack!

13 August 2015 - Written by Fernando Ortiz Castillo

Do you remember the video review we made 2 years ago in Montebelluna? Even if you don't understand Spanish, you should click on it and enjoy it just with the images. Montebellina, located in North Italy, is a smal town where Nike Football has located a small factory where they produce, hand made, the boots of the "top of the line" professional nike players.

They only produce a few pairs of boots per day, but it's so manual and with so much atention to detail  that every single boot shows the passion for football of all the workers in Nike Montebelluna. Is it possible to put all those fellings in one sigle video? Well Nike has done it and here you'll find the produce process of the new Tech Craft Pack de Nike.

Portada Montebelluna Tech Craft.webp

Nathan VanHook, head of Nike Football design "Tech Craft represents our philosophy of "no commitment", I mean, player would have to choose between the Flyknit material and leather. The footballers can now choose to have both materials in tha same boot."  

Diseño Nike Tech Craft.webp

To produce the Tech Craft must be a huge project, specially in Montebelluna where the production is hand made. To all the process of creation of a stock boot now they had to add a new challenge: to be able to combine leather and Flyknit.

fusion cuero flyknit.webp

The Nike Tech Craft  is the perfect combination of tradition and technology, that combination is made in a production prodess in the Montebelluna factory. Yu have to admire what Nike has done here when you can see the human hand made part get together with all moden machines that have to combine to create a football boot with Flyknit and leather.

Making-of-nike-tech-craft-pack (9).webp

But enough has been written, and words can't express what you'll see in the video. Nike Football with the Tech Craft Pack for professional players.

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  • Oriol Casanovas Balañà
    14 August 2015
    Estos vídeos son increíbles, me gusta observar cada detalle del vídeo y hacer esta labor debe ser todo un arte aunque me gustaría que en uno de estos vídeos Nike enseñara la manera en que se hacen las botas de série en vez de la de los profesionales, que se intuye que haya este trabajo artesanal y delicadeza. Saludos. Natxo.
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